Mountainsmith - "The Hiking Viking”

When Mountainsmith approached us to tell the story of The Hiking Viking, we were instantly on board. Our mission: create a video that authentically captures the Viking's character and his attempt to set the Fastest Known Time (FKT) on the Colorado Trail, while promoting Mountainsmith's new ultra-light endurance hiking pack, the Zerk 40L.

The Result: Our video helped Mountainsmith raise nearly $40,000 in their crowdfunding campaign, far exceeding their initial $10,000 goal.

Deliverables:

  • Crowdfunding Campaign Video

  • Supporting Social Media Cut-Downs

  • Still Photography Lifestyle Package

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